What does it take to be a top PR firm? Happy clients. We like to say we don’t have the biggest client roster, just the happiest. That’s why we’re so proud that we’ve achieved a 5-star rating for Top Agency PR and Marketing Communications on TopAgencies.com Our A-Team of PR executives knows we earn your […]
What does it take to achieve a 5-star rating on one of the top PR rating sites in the United States? Get to know Avaans Media through our PR Reviews. Avaans means advantage. We’re proud to be the secret weapon to our cherished clients. Everyone appears to know the term public relations (PR), but not […]
PR for Direct-To-Consumer (DTC) Brands [Reading Time: 5 minutes] Direct-to-consumer (DTC) brands are increasingly growing in popularity. While the industry itself is hardly an emerging industry, many DTC products represent a disruption in the status quo. Instead of buying from a third-party retailer, customers can purchase products or services directly from the company. Businesses with […]
PR and Social Media for Maximum Brand Awareness Nothing beats when PR and social media for brand awareness. Used together strategically, they give your brand a competitive edge. With more avenues available to companies to reach their audiences, we are more inundated with brand messaging than ever before. Despite the myriad ways that brands have to reach their customers, though, the proliferation of media channels means […]
Why Social Media and Your PR Must Work Together [5 minute read] Many brands use PR and social media, but so many miss the opportunity to align these teams. Companies use social media to create relationships with their consumers, promote their products, and gain exposure to their key demographic. If that sounds a lot like […]
Why Purpose-Driven Public Relations Have an Edge It’s easy to see why some companies are skeptical of shifting to a “purpose-driven” business model. Doing so requires companies to take a position on important, potentially controversial issues like environmental protection, workers’ rights, racial and gender discrimination, income inequality, and so on. Is Taking a Stand the […]
