Earned Media

5 Ways PR Improves Recruiting

Brand Valuation Outcomes, Earned Media, PR Insights, PR Outcomes, Public Relations Services, Recruiting Outcomes, Reputation Management

Ever notice the best people always seem to go to the best companies? Why is that? Reputation matters and PR improves recruiting outcomes. The magical part is this: it doesn't matter whether you're recruiting for executives or recent graduates,…

3 Tips for CPG Media Coverage

Consumer Products PR, Digital PR, DTC, Earned Media, Owned Media, PR Insights, PR Outcomes

There are lots of reasons to invest in CPG PR, but no matter the reason, PR is an investment, and you want your efforts to pay off, which is why you're hiring a top-rated PR agency in the first place, right? Whether you're trying to educate…

5 Ways To Leverage Media Coverage

Consumer Products PR, DTC, Earned Media, M&A Outcomes, PR Insights, product launch

5 Ways to Leverage Media Coverage Leveraging media coverage is the key to maximizing PR outcomes for hyper-growth brands and emerging industries. This post originally appeared in Authority Magazine Welcome to another installment…

Growth marketing and PR can work together, and make everything work better.

Can Growth Marketing and Public Relations Work Together?

CMO, Competitive Advantage Outcomes, Consumer Products PR, Consumer Tech PR, Digital PR, DTC, Earned Media, Emerging Industries, Media Relations, Messaging, PR Insights, PR Outcomes, product launch, SEO, Trust

Can growth marketing and public relations work together. Growth marketing is about customer acquisition and retention, often through paid media, with relentless iterations and deeply engaged knowledge of the consumer. Public relations is reputation…

Consumer PR trends for right now, brought to you by Avaans Media, a top consumer pr agency

Consumer PR Trends for 2023

CMO, Consumer Products PR, Digital PR, Earned Media, PR Insights

Today's digitally native consumer brand challengers need to know how consumers are changing in order for their DTC brands to grow. The media landscape is distributed and yet overwhelming. The average daily time spent with major media, including…

How Hyper Growth DTC Brands Leverage PR

CMO, Competitive Advantage Outcomes, DTC, Earned Media, Hyper-growth brands, Lifestyle, PR Branding, PR Insights, SEO, Trust

Hyper growth DTC brands appear to have some things in common. If you're a DTC brand or the CMO of a DTC brand, the future looks bright. We also wanted to connect a few dots about emerging industries we think are going to be increasingly important. …

Earned Media

5 Ways PR Improves Recruiting

3 Tips for CPG Media Coverage

5 Ways To Leverage Media Coverage

Can Growth Marketing and Public Relations Work Together?

Consumer PR Trends for 2023

How Hyper Growth DTC Brands Leverage PR

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