
Narrative Strategy: The PR Framework That Supports Valuation at Exit
Boutique PR, CMO, founder, Government Affairs, Invisible Asset, IPO, M&A Outcomes, PR Insights, PR ROIIt's a familiar story: a CMO or a founder who's frustrated with their PR because a competitor lands a placement in Forbes. A peer company gets acquired at a multiple that makes jaws drop. And the next thing is "we need to do that." I understand…



