Press Releases

are press releases effective

Are Press Releases Effective for Your PR?

, ,
 That's a question that many business owners and CMOs are asking themselves in today's digital age. The answer, unfortunately, is not a simple one. Before we talk about press releases, let's take a step back and look at some basic PR knowledge…
is a press release worth it?

5 Ways Cannabis PR will Change in 2020

, , ,
How should companies prepare for cannabis PR in 2020 with an ever-changing media landscape? While the cannabis industry shows no sign of slowing down, the media landscape has seen some dramatic changes in the last year, and that affects even…
is a press release worth it?

Is A Press Release Worth It?

, , , , , , ,
Is the press release dead?  For years now, that question has been hanging over the public relations/journalism world. And the question is a fair one - when millions of press releases are issued daily, often without consideration of the journalists…