Using Cannabis Content Marketing to Connect with the Cannabis Community
Cannabis, Emerging Industries, Native Content, Owned Media, product launchThe cannabis industry is rapidly growing, and to stay ahead of the competition, cannabis businesses must use effective content marketing strategies. Cannabis content marketing involves creating and distributing relevant and valuable content…
What is Content Marketing? A Comprehensive Guide
Content Marketing, Native Content, Owned Media, product launch, Public Relations Services, Thoughts
Picture this: you're a talented baker, and you've opened up a little bakery in your neighborhood.
You know your pastries are divine, but somehow, customers aren't lining up at your door.
The culprit?
It's not the quality of…
Successful Influencer Campaigns in 5 Steps
Consumer Products PR, Native Content, Owned Media, Paid Media, PR Insights, Public Relations Services, Reputation ManagementSuccessful Influencer Campaigns Aren't Unicorns
PR has a number of tools in its tool belt, one of them is successful influencer campaigns & partnerships.
In consumer goods, influencer marketing is establishing a significant place in…
Cannabis Marketing Stats Answer: How Much Should You Spend on Cannabis Marketing?
Cannabis, Native Content, Paid Media, product launch, Social Media AdvertisingCannabis Marketing Stats that Help You With Your Cannabis Marketing Budget
You can see the Turning Cannabis Event Marketing into Public Relations Opportunities changing daily and yet we haven't even reached anywhere close to a zenith in cannabis…