M&A Outcomes

Publicity Lessons for Female Founders from Sara Blakely Spanx XEO

3 Publicity Lessons Female Founders Can Learn from Sara Blakely

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Sara Blakely didn't become one of the most admired female CEOs without taking her public image seriously. Blakely credits her publicity-savvy approach to her grass-roots success that launched a billion-dollar exit. Sara Blakely became notable…
Avaans Media is a cannabis PR firm that matters

Why Hiring a Cannabis PR Firm Matters

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Ask anyone who works in the cannabis industry: it's different from any other industry. It's not "just another CPG" product. It's a highly regulated, heavily watched, extremely volatile industry. Our firm handled the first cannabis product…
woman CEO thought leader

CEO Thought Leadership: Why Ambitious Executives Stay Visible

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The role of the CEO is ever-changing and one of the most notable evolutions is the expectation that a CEO be a visible leader. Some of the world's best-known brands just wouldn't be the same without their visible CEOs or founders. Ambitious…
3 Measurable Ways PR Increases Revenue

3 Measurable Ways PR Increases Revenue

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3 Measurable Ways PR Increases Revenue For Fast-Growing Brands and Emerging Industries If you're considering investing in a PR agency for your emerging industry or fast-growing brand, you might wonder what ways does PR increase revenue outcomes…