PR Outcomes

Word of Mouth Still Leads in Trust & Action

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The latest Advertising Trust report from Neilsen reveals some surprises, but least surprising is the fact that “Recommendations from people I know” is the single most powerful driver to product and brand trust AND more importantly, action…

Why Buying Twitter Followers Is Damaging To Your Brand

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"How can I get Twitter followers fast?" Doing it organically. It's so.... Boring. Hard . Time Consuming. I've heard all those reasons and  more for why businesses and personal brands buy Twitter followers. Lately, in conversations…