Social Media

PR team

Why is PR Worth It?

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You don’t need to be an influencer or celebrity to make public relations work for you. Having a good PR team on your side can help a business increase its visibility, brand recognition, and bolster its reputation in the community. These things…
Psychedelic Companies

Why Should Psychedelic Companies Invest in PR Now?

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If the legalization of marijuana in a growing number of states has taught us anything, there will likely be an emerging market for other products like psychedelics, as interest grows in their recreational and medicinal benefits. The stigma around…
using PR and social media for brand awareness

Using Earned Media, Social Media, and PR to Maximize Brand Awareness

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PR and Social Media for Maximum Brand Awareness Nothing beats when PR and social media for brand awareness. Used together strategically, they give your brand a competitive edge. With more avenues available to companies to reach their audiences,…
when should your PR agency be your social media agency

Should Your PR Agency Be Your Social Media Agency?

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Should Your PR Agency Be Your Social Media Agency? [5 minute read] One of the most powerful and precious assets every company has is its brand. With consumers being more aware of and concerned with the messages brands put out than ever…
why social media & PR are better together

Why Social Media and Your PR Must Work Together

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Why Social Media and Your PR Must Work Together [5 minute read] Many brands use PR and social media, but so many miss the opportunity to align these teams. Companies use social media to create relationships with their consumers, promote…
building trust with PR

Building Trust with PR in a Volatile Environment

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Building trust with PR is what tomorrow's leading companies are doing today. Trust is a truly earned currency. There's no fast tracking it and it's easier to gain than it is to get back, so trust is a cherished and worthy asset for any company…