A PR POINT OF VIEW YOU CAN APPRECIATE

A young woman buying purpose driven brands who value PR

Purpose-driven brands value PR, but it requires emotional intelligence and keen cultural sensitivities. Never has this been more true than in today’s divided political climate. Before we get into purpose-driven PR, let’s establish what a purpose-driven brand is. A purpose-driven brand is one that has authentically and thoroughly instituted a larger social benefit into their […]

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Tara Coomans PRSA Honolulu Conference

Congratulations to our CEO, Tara Coomans! Tara has been chosen to speak at the Public Relations Society Western Region Conference. The annual conference, this year held in Honolulu, in April 2022 attracts thousands of PR professionals, communicators and PR leaders throughout the western United States. Coomans presentation, Guiding Your Client Through Purpose, is a timely […]