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PR for Purpose Driven Companies - Tara Coomans

Tara Coomans, cannabis PR expert, is celebrating another industry accomplishment. The NCIA, the nation’s leading cannabis industry association, has for the second year in a row, named Avaans Media’s very own Tara Coomans to the Marketing and Advertising Committee (MAC). Coomans will serve with an esteemed and select group of 21 other cannabis industry professionals […]

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cpg product launch PR

CPG Product Launch PR is integral to winning CPG campaigns. A product launch is an important event for any company – and even more so for consumer packaged goods (CPG) companies. Successful product launches can result in increased market share, brand awareness, and sales. And while there are many ways to execute a product launch, […]