Emerging Industries

3 brand storytelling trends for 2022

3 Storytelling Trends for Businesses in 2022

, , , , , ,
Today's brands are looking for ways to differentiate. Brand storytelling trends for businesses and especially emerging industries or hyper-growth brands are an important strategy, especially those in competitive industries. Brand storytelling…
best cannabis pr firm

How To Choose The Best Cannabis PR Firm For You

, , , , , ,
What is a top cannabis firm anyway? How important is it that someone else thinks a PR agency is great? What YOU need to know is if a leading cannabis firm is right for YOU. If you are leading a cannabis business or are trying to grow and develop…
What is a hyper-growth company

What Is A Hypergrowth Company?

, , , , , ,
If there’s a single buzzword that describes what every entrepreneur and investor is chasing right now, it’s “hyper-growth.” Hypergrowth refers to the exponential expansion that certain businesses experience as they quickly go from non-entity…
cannabis journalist

The Importance of Journalist Relationships in Cannabis PR

, , , ,
How important are journalist relationships to cannabis PR? That depends on your strategic objectives and how you're incorporating cannabis pr into your cannabis marketing. Cannabis is still an emerging industry, and while it has changed dramatically…
Tips for cannabis brands preparing for adult use

3 Cannabis Branding Tips for Businesses Preparing for Adult-Use

, , ,
Cannabis Branding Is About To Become Extremely Important To Cannabis CMOs and Founders Adult-use marijuana is on the ballot and in the minds of thousands of people in the United States this fall. Adult-use, especially in California, because…
3 Massive Cultural Trends for Emerging Business CMOs

3 Massive Cultural Trends for Emerging Brands

, , , , , , , , , , ,
[4 minute read time] Today's CMOs are constantly scanning the news and social networks for the latest trends and cultural shifts. For emerging brands, cultural trends and shifts couldn't be more important. But even the savviest of CMOs needs…