Technology

woman in a yellow sweater thinking about hiring an AI PR firm

Hiring an AI PR Firm

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AI is the next revolution in business, no doubt about it. Like any other tool, there are upsides and downsides to using AI. Like every other industry, PR has been impacted by AI. How AI is changing PR continues to be ongoing, and before hiring…
a professional PR woman reviewing digital PR tips for tech companies on a computer

Digital PR Tips for Tech Companies

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In the fast-evolving world of technology, where innovation drives progress and competition is fierce, mastering digital public relations (PR) is essential for tech companies to thrive. PR companies with tech experience use successful PR strategies…
healthtech journalists

10 Healthtech Journalist to Follow on X

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Where using internet services and social mobility in healthcare services was a personal choice in the past, the onset of the COVID-19 pandemic made it clear that it is now a necessity for both consumers and healthcare providers, making healthtech…
A woman who is trusted and respected because she built her brand with PR strategies

Building Brand Authority with PR Strategies: The Power of Perception

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The world is hyperconnected, and perception reigns supreme. How stakeholders like consumers, investors, and even employees view organizations can make or break their success. Enter public relations, where strategic communication and the power…
cannabis tech CMO

3 Lessons Cannabis Tech Can Learn From Silicon Valley Failures

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[3 minutes] Some have said that the fastest-growing sector in cannabis is cannabis technology. While cannabis technology companies often serve very specific regulatory needs, even after the DEA rescheduled cannabis, and enter the marketplace…
female tech CEO with glasses lifting her hands to show why b2b tech PR is essential

3 Reasons B2B Tech PR is Essential

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The digital era has witnessed the burgeoning of technology companies that operate within the B2B realm. Their aim? To provide solutions that make business processes more efficient, streamlined, and profitable. In such a competitive ecosystem,…