420 CANNABIS PR SPRINT FAQ
Why is it called a “sprint”?
This program is all about fast-moving tactics. Everything moves fast and gets results.
What will you be pitching?
This is a product-only pitch program. We will pitch your products to our deep well of media contacts for calendar-based inclusions. These are great introductions for the press to “meet” your product if your product is new, or be reminded of your product if you haven’t done PR in while.
How many cannabis products are included?
Unlimited. If you have many products, we’d love to include them all – some products just fit better with different publications.
Who will you be pitching?
We will pitch your products to both cannabis industry and brand-consistent lifestyle outlets that cover products.
Is this a long-term contract?
No. This is a short-term, one-payment program with a very specific scope. If you want a more expansive program that includes awards, thought-leadership, and campaign development, please contact us to discuss your specific business outcome needs.
Will I be sending samples?
Yes. We will work with each brand according to the state and federal regulations that apply to their products.
Will I be able to request placement in certain media outlets?
Yes. We will ask you for your top placement requests and ask you more about your customer so we can pitch to other outlets who will also love your product. We can not guarantee placement in any media outlet, that is an editorial decision, but we will absolutely prioritize your requested tier 1 media placements.
What kind of results will I see?
We expect the short PR sprint clients to receive 3-4 pieces of media coverage, and we expect extended PR sprint clients will receive around 10-12 media hits.
SOLD OUT
SHORT PR SPRINT – SAVE 22% off our full-service pricing
MARCH 1-APRIL 30, 2022
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Pitching will include product pitching for 420.
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Pitching to your tier-1 outlets and cannabis outlets.
SOLD OUT
EXTENDED PR SPRINT – SAVE 37% off our full-service pricing
FEBRUARY 1-APRIL 30, 2022
Get your product in front of journalists earlier!
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Pitching will include product pitching for Valentine’s Day, St. Patrick’s Day, and 420.
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Pitching to your tier-1 outlets and cannabis outlets.
ALL Selected Brands Receive:
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Product-driven PR pitching to cannabis and targeting lifestyle publications of your choice for your chosen amount of time.
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A professionally written press release (distribution on wire service additional).
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Monthly clip report with impressions and images of the article for your use on website, investor decks, etc.
PLUS
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The right of first refusal on our fall-holiday sprint.
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A discount on our fall-holiday sprint.
APPLY HERE
Link to: Cannabis Public Relations