Our Competitive PR Analysis Process

We know strategy is behind every interesting PR campaign. And we also know we have access to insights and tools you probably don’t have. In fact, we use the most innovative technology in the U.S. to track earned media and present recommendations.

We use this process to dig deep, monthly and ensure that we’re delivering the most timely, brand-consistent, and frequent PR results.

All media monitoring picks up on brand mentions, but our system also picks up on items that offer a practiced PR eye deep insight into how you can use PR to create an edge for your company or brand. We provide these insights to our clients, but we also offer it as a stand-alone offering for brands who want to shake up their earned media strategy.

Real Data: What Are Your Competitors Doing?

Our process reveals the hidden PR strategies of your competitors while identifying opportunities for you. We dig deep into the analysis and extract the meaningful insights you need.

PR Satisfaction Guarenteed
Data Driven Insights

Brand Key Differentiator Message Pull Through

Brand Key Differentiator Mention Frequency

Brand vs. Competitor Key Theme/Association Message Pull Through

Brand Key Theme/Association Message Pull Through

Brand vs. Competitor Key Message Message Pull Through

PR competitor key theme count

Brand vs. Competitor Brand Prominence

PR brand mention prominence KPI

What Uncovered Gems Are You Missing?

After reviewing competitive information, we dive deeper into your ideal target audience to find media opportunities you didn’t even know existed.

Media Target Relevancy

Media relevancy analysis for PR

Audience Readership Demographics

Media audience interests

Uncover Hidden PR Opportunities

what podcasts does your audience listen to

OUR PROCESS MAKES YOU MONEY AND SAVES YOU TIME

Our exclusive process uncovers insights and opportunities for marketing and PR, it actually saves money and increases campaign effectiveness. 

120

Percent Improvement in Share of Voice

50

Percent Reduction in Cost per Impression

300

Percent Increase in Media Impressions

To Receive Your Competitive PR Analysis: