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Tara Coomans2026-07-31 13:01:202026-08-07 16:15:41What is PR ROI? How to Measure Business Impact of PR
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Tara Coomans2026-07-29 13:46:312026-07-31 12:11:31What Is Brand Authority Worth? The PR Framework That Builds Trust, Valuation, and Market Leadership
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Tara Coomans2026-07-09 11:56:572026-07-09 15:07:45How Hyper Growth DTC Brands Leverage PR
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Tara Coomans2026-06-09 15:38:222026-06-09 15:38:22Insider Questions to Ask Your PR Agency For Your Series B
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Tara Coomans2026-05-15 15:13:192026-07-09 09:52:54Misunderstood: The Role of E-Commerce PR in AI Search
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Tara Coomans2026-05-07 16:08:432026-05-07 16:08:43Executive Thought Leadership: What It Is, Why It’s Different, and How to Build It
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Tara Coomans2026-05-07 10:22:532026-05-07 10:22:53How to Choose a PR Agency for Your Consumer Brand
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Tara Coomans2026-04-17 14:54:402026-04-22 14:00:10How PR Impacts Venture Funding for Consumer Brands
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Avaans PR2026-04-13 13:23:542026-08-14 15:14:54How to Choose a PR Agency for a Regulated Consumer Brand
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Tara Coomans2026-04-13 11:56:182026-06-19 12:54:0410 High-Stakes Brand Moments That Require a PR Agency
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Tara Coomans2026-04-08 12:12:552026-08-07 16:18:25How to Measure Cleantech PR Before the Next Raise
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Tara Coomans2026-03-30 13:32:412026-06-19 12:20:35The State of PR for Regulated Industries
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Tara Coomans2026-03-26 10:35:452026-03-26 11:00:04PR Strategies for B2B Technology Companies
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Adam Belmont2026-03-25 13:26:072026-04-17 16:48:05PR Doesn’t Fail in the Pitch. It Fails Before That.
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Tara Coomans2026-03-17 15:46:052026-04-22 14:02:16High-Stakes Communication in 2026: A Framework for Companies That Can’t Afford to Get It Wrong
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Tara Coomans2026-03-16 12:45:142026-04-17 16:49:28Narrative Strategy as a Valuation Lever: What CFOs Need to Know Before an Exit
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Tara Coomans2026-03-06 14:57:502026-03-06 14:57:50How Do Venture-Backed Startups Use PR to Attract Investors?
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Tara Coomans2026-02-24 09:45:182026-02-24 09:52:01Private Equity Value Creation: Why Authority Drives Exit Premiums
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Tara Coomans2026-02-23 15:26:092026-08-17 15:44:34How PR Helps Secure Investors
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Tara Coomans2026-02-20 17:34:172026-02-20 17:34:17What Does “Strategic PR” Actually Mean?
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Tara Coomans2026-02-20 12:45:002026-02-20 12:59:58Consumer PR Avaans Media vs 5W PR: Which is Right for You
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Tara Coomans2026-02-18 14:58:542026-04-17 16:51:11PR During Fundraising Is Capital Infrastructure
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Tara Coomans2026-02-17 16:50:382026-08-07 16:37:18Measuring PR ROI for Executives and Boards
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Tara Coomans2026-02-16 15:27:032026-05-07 16:17:23The Future of Thought Leadership: Is AI Killing or Fueling Executive Authority?
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Tara Coomans2026-02-09 08:55:432026-02-09 10:32:03Measuring Thought Leadership: Metrics That Actually Matter
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Avaans PR2026-02-09 04:26:192026-04-21 13:57:06Mastering the Art of Consumer PR in 2026
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Tara Coomans2026-02-04 15:09:572026-02-04 15:09:57Narrative Attacks and Company Valuation: The Hidden Risk Undermining Deals and Trust
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Tara Coomans2026-02-02 15:19:222026-02-02 15:22:53From PR Wins to Pipeline: Turning Media Coverage Into Sales Enablement
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Tara Coomans2026-02-02 14:21:392026-04-09 11:51:49What Is Purpose-Driven PR?
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Tara Coomans2026-02-01 09:50:562026-02-02 07:40:10How AI Founders Can Win Media Attention with Strategic Thought Leadership
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Tara Coomans2026-01-31 08:33:102026-03-09 14:21:21What Real Thought Leadership Looks Like in the Age of AI
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Tara Coomans2026-01-28 11:58:012026-08-07 16:09:47PR Measurement in the Age of AI: How CMOs Prove PR ROI in 2026
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Tara Coomans2026-01-28 10:54:202026-01-28 10:54:20Why PR Agencies With IPO and M&A Experience Are Outperforming Others
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Tara Coomans2026-01-28 10:34:452026-07-09 09:56:23Best Boutique PR Agencies: What to Look For, Who They’re Right For, and What They Cost
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Tara Coomans2026-01-28 09:51:462026-07-14 14:03:56How to Choose the Right PR Agency for a CPG Brand
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Tara Coomans2026-01-27 15:15:132026-03-09 14:22:09AI Is Rewriting Food Discovery, and Q1 Gives Small & Midsize CPG Brands a Real Advantage
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Tara Coomans2026-01-22 09:33:182026-03-11 14:21:11Do AI Companies Need PR?
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Tara Coomans2026-01-21 13:45:082026-01-21 13:45:08How IPO Readiness Communications Reduces Risk and Builds Trust
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Tara Coomans2026-01-21 13:12:372026-01-21 13:21:16Pre-IPO PR Is Not IPO PR: The Timeline Most Founders Miss
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Tara Coomans2026-01-09 12:14:502026-08-17 12:38:39Consumer Brand Trust Trends for 2026
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Tara Coomans2026-01-02 14:17:562026-05-05 14:14:03Boutique PR vs. Big Agencies: What Funded Startups Actually Need
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Tara Coomans2026-01-02 13:31:332026-02-27 16:22:00Why B2B Tech Companies Need a Specialized Tech PR Strategy in 2026
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Tara Coomans2025-12-30 14:41:022026-06-17 15:43:03Health Tech PR Agency Guide for Series B+ Startups
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Tara Coomans2025-12-30 14:16:382026-03-31 14:18:10B2B Tech PR Agency Selection: A Founder’s Guide to Getting It Right
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Tara Coomans2025-12-11 16:10:432026-01-28 13:31:59Why Top B2B Tech Executives Invest in Thought Leadership PR for Growth
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Tara Coomans2025-09-23 10:21:312025-09-23 10:21:31Paid Content’s Role in PR for the AI Search Era
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Tara Coomans2025-09-04 15:40:122026-02-13 13:42:31How Do I Show Up in ChatGPT Search
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Tara Coomans2025-08-19 02:09:202026-06-19 16:55:273 Standout PR Strategies for MJBiz in 2025
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Tara Coomans2025-07-02 15:22:562026-08-07 16:08:42PR ROI: How Modern PR Professionals Measure What Matters to CEOs
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Tara Coomans2025-06-26 14:31:032025-07-08 09:49:19Finding the Best PR Agency for You
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Tara Coomans2025-05-16 12:52:092026-03-09 14:26:51How Sponsored Content Drives Visibility in Traditional & AI Search
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Tara Coomans2025-04-30 19:06:462026-01-24 11:21:25Deal Dynamics Calculator
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Tara Coomans2025-04-14 12:34:202026-03-09 14:27:35How AI is Reshaping PR for Consumer Product Brands in 2025
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Tara Coomans2025-04-12 00:01:122026-07-21 11:17:07How Much Does a PR Agency Cost?
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Tara Coomans2025-04-02 16:00:492026-03-25 16:34:44Beyond Vanity Metrics: How PR Leaders Should Really Measure PR ROI
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Tara Coomans2025-04-02 15:29:442026-03-30 14:31:45Interactive PR ROI Calculator
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Tara Coomans2025-03-06 12:50:302025-12-03 17:48:25Why Do PR: Do You Need A PR Agency for Media Coverage?
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Tara Coomans2025-02-09 15:10:432025-06-26 14:28:51How Much Should Hypergrowth PR Budgets Be?
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Anne2025-01-24 14:37:432026-03-09 07:24:46How Do Private Equity Marketing and Private Equity PR Work Together?
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Tara Coomans2025-01-07 15:56:312026-05-04 11:58:52Private Equity Communications Planning Guide
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Tara Coomans2025-01-07 13:08:172025-01-07 15:57:59PE Deal Communications: A Strategic M&A Guide
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Tara Coomans2024-12-23 10:36:072026-03-09 14:28:23Private Equity and Value Creation with Trust in the AI Era
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Tara Coomans2024-12-09 14:03:022026-05-04 12:01:57Cannabis Industry Trend: Connecting with the Female Cannabis Consumer
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Tara Coomans2024-12-09 11:55:222025-07-18 11:11:55Cannabis Consumer Trends for 2025
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Tara Coomans2024-11-30 18:02:402026-07-31 14:36:13What is a Boutique Agency and Should You Consider One?
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Tara Coomans2024-11-12 09:27:412026-05-04 09:18:36PR ROI: How CMOs Can Measure What Matters to CEOs
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Tara Coomans2024-11-05 14:50:322025-12-01 13:57:43Top Questions for a PR Agency Before Signing the Contract
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Tara Coomans2024-11-01 16:54:162026-03-03 16:55:45What is Tech PR?
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Tara Coomans2024-10-30 13:23:392025-04-01 08:36:01Future Proof Your PR: Digital PR Strategies for 2025
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Tara Coomans2024-10-22 16:04:132024-11-21 14:42:593 Cannabis Industry Trends in 2025
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Tara Coomans2024-09-25 13:32:352026-07-09 13:08:47How Cannabis PR Attracts Cannabis Investors
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Tara Coomans2024-09-04 16:32:002025-07-18 11:14:56State of the Cannabis Social Network
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Avaans PR2024-08-28 13:07:082025-09-16 08:33:06FAQ: Pay for Results PR
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Tara Coomans2024-08-28 09:37:062026-06-19 16:58:06AI in Marketing: Why CMOs Need an AI Policy to Protect Their Brand and Data
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Tara Coomans2024-08-09 15:11:302026-03-09 14:29:41Beyond the Buzzword: Messaging for AI Companies To Stand Out
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Tara Coomans2024-07-31 14:07:252026-07-09 13:20:52What to Expect: PR After Venture Funding
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Tara Coomans2024-06-25 14:55:152024-10-01 23:40:38The Role of PR in the New Consumer Funnel
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Tara Coomans2024-05-21 14:52:422025-06-26 14:27:30Questions to Ask Top Cannabis PR Firms
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Tara Coomans2024-05-13 10:07:462025-05-15 14:48:08What is Reputation Management?
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Tara Coomans2024-05-08 15:25:092026-06-19 16:52:042024 B2B Media Trends Leaders Need Today
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Tara Coomans2024-04-22 10:53:482026-03-09 07:32:08What Paid Media Means for PR: Sponsored, Native & Pay-to-Play
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Tara Coomans2024-03-28 11:05:052025-05-15 14:48:11Avoiding Common Pitfalls When Hiring a PR Agency
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Tara Coomans2024-02-16 11:05:352024-10-02 01:13:573 Lessons Cannabis Tech Can Learn From Silicon Valley Failures
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Tara Coomans2024-02-01 15:57:492024-10-02 01:19:14How Important is Company Reputation?
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Tara Coomans2024-01-31 09:52:352026-02-19 09:56:10The Cost of a PR Crisis: Why Planning Matters
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Tara Coomans2024-01-25 11:41:372026-04-09 15:16:33What Defines a Public Relations Expert
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Tara Coomans2024-01-24 09:55:452024-10-02 01:22:17Public Relations Strategy in 2024: Navigating the Landscape
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Tara Coomans2024-01-17 17:18:412024-10-02 01:24:57Today’s PR Trends: Emerging Techniques & Tactics for 2024
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Tara Coomans2024-01-17 14:06:382025-11-04 17:02:57AI Public Relations: Revolutionary Strategies for an Emerging Industry
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Tara Coomans2023-12-18 11:50:542026-01-09 12:24:39Consumer Brand Trust Trends for 2024
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Tara Coomans2023-12-12 10:25:502024-10-02 01:28:51Securing Capital Through Investor Confidence
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Tara Coomans2023-11-01 17:01:562025-12-01 14:00:53Finding a PR Firm with Experience Relevant to You
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Tara Coomans2023-10-27 13:46:062026-04-09 14:24:16Worst Questions to Ask Your Agency and What to Ask Instead
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Tara Coomans2023-10-07 12:38:272025-12-09 09:32:076 Tips for Executive Networking
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Tara Coomans2023-10-01 12:54:112024-10-02 13:16:18Should You Buy Guaranteed Media Coverage?
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Tara Coomans2023-09-21 13:47:572024-10-02 13:15:143 Media Trends Emerging and Ambitious Brands Need to Know
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Tara Coomans2023-09-02 06:42:002026-07-14 14:02:175 PR Measurements for Fast-Growing Companies
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Tara Coomans2023-07-05 17:18:092026-01-22 09:03:25PR for AI Startups – Is It Too Late?
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Tara Coomans2023-06-21 17:40:092026-01-02 11:47:033 Tips for Cannabis Companies New to PR
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Tara Coomans2023-06-13 13:15:002026-03-18 13:40:36How to Inspire Advocates and Influencers in Your Marketing
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Tara Coomans2023-06-09 12:07:152024-10-02 15:21:55Why Hyper-Growth and Emerging Industries Thrive on Purpose Driven Initiatives
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Tara Coomans2023-06-09 06:36:242024-10-02 15:21:235 Ways PR Improves Recruiting
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Avaans PR2023-06-09 04:13:542024-12-13 10:33:41Do Clean Energy Companies Need PR?
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Tara Coomans2023-06-05 14:44:312024-10-02 17:14:09How B2B Service Companies Stay Competitive in Uncertain Times
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Tara Coomans2023-06-05 10:12:582024-10-02 17:13:36Consumer Spending Trends and Stats for 2023
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Tara Coomans2023-05-24 16:49:002026-05-29 14:36:498 Essential PR Components for a Successful IPO
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Tara Coomans2023-05-23 13:03:402026-04-02 13:09:42Pre-IPO PR Roadmap for Startups: Cybersecurity and ESG
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Tara Coomans2023-05-19 10:14:002024-12-13 10:34:25Why Do PR: 5 Reasons Why PR is Vital to Success
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Tara Coomans2023-05-09 13:16:332025-05-15 14:31:28How to Decide When Choosing PR, Marketing or Branding Agency?
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Tara Coomans2023-05-09 12:34:402026-06-19 12:33:58The Definitive Pre-IPO PR Strategy Guide for Consumer Brands
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Tara Coomans2023-05-01 15:10:352025-12-01 13:56:333 Reasons Every CEO Needs a Ghostwriter
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Tara Coomans2023-05-01 09:38:112024-10-22 13:47:463 Tips for CPG Media Coverage
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Tara Coomans2023-04-26 15:13:092024-10-22 14:31:003 Martha Stewart PR Lessons For Consumer Brands
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Tara Coomans2023-04-24 14:17:452024-10-22 14:30:34Product Review Trends for Consumer PR
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Tara Coomans2023-04-21 09:27:202024-10-22 14:27:053 Pitfalls to Purpose Driven Communication
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Tara Coomans2023-04-19 15:11:102024-10-22 14:35:53What is a Purpose Driven Strategy
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Tara Coomans2023-04-18 15:27:192026-06-19 16:53:533 Ways to Track Revenue Increases from PR
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Tara Coomans2023-04-10 16:08:332024-10-22 18:43:295 Remarkable Competitive Advantages of PR
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Tara Coomans2023-04-04 11:47:172024-10-22 18:56:13Why HealthTech PR Needs Emerging Industry Experts
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Tara Coomans2023-04-01 10:22:452024-10-22 18:54:21Should DTC Brands Join the Metaverse?
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Tara Coomans2023-03-22 09:43:232026-03-09 16:06:28What Makes a Great Tech Story Today?
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Tara Coomans2023-03-17 15:39:352024-10-22 19:01:045 Ways to Save on Your Agency Budget
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Tara Coomans2023-03-16 22:51:002025-06-26 14:27:506 Questions to Ask and What To Look For Before Hiring A PR Firm
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Tara Coomans2023-03-09 13:45:342025-11-10 13:49:135 Ways To Leverage Media Coverage
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Tara Coomans2023-03-08 10:45:182024-12-24 09:08:393 Publicity Lessons Female Founders Can Learn from Sara Blakely
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Tara Coomans2023-02-25 16:22:342024-11-21 20:07:043 Publicity Ideas for Women Cannabis Entrepreneurs
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Tara Coomans2023-02-20 10:41:022025-12-01 13:53:03Why Hiring a Cannabis PR Firm Matters
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Tara Coomans2023-02-17 17:16:192024-10-22 20:19:48Can Growth Marketing and Public Relations Work Together?
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Tara Coomans2023-02-15 17:07:032026-06-19 17:01:42Consumer PR Trends for 2023
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Tara Coomans2023-02-15 14:09:162025-12-03 18:19:34How Direct-to-Consumer Brands Can Continue to Grow
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Tara Coomans2023-02-03 10:55:002024-10-22 20:23:58Preparing for a Cannabis Product Recall
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Tara Coomans2022-12-23 17:03:502026-05-04 12:03:54PR Strategies for Consumer Brands During Times of Volatility
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Tara Coomans2022-12-23 16:28:552026-05-04 12:03:30Cannabis Recall Crisis Plan: Special Report
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Tara Coomans2022-12-21 13:52:022025-11-06 17:32:44CEO Thought Leadership: Why Ambitious Executives Stay Visible
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Tara Coomans2022-12-18 18:22:182024-10-22 20:40:44PR Success: 3 Tips
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Tara Coomans2022-12-11 07:05:322025-12-01 13:39:014 Reasons Purpose-Driven Brands Value PR
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Tara Coomans2022-11-09 14:22:302024-10-22 20:46:25The Most Important Types of PR for Ambitious Companies
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Avaans PR2022-11-03 20:43:512024-10-22 20:52:14Create an Edge with Powerful Purpose Driven Public Relations
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Tara Coomans2022-11-01 22:00:062025-07-22 12:22:07Why Brand Values Matter to Consumers, Now More Than Ever
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Tara Coomans2022-10-17 17:08:452024-10-22 21:00:364 Trends for Marketing and PR During a Recession
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Tara Coomans2022-09-19 14:07:322025-10-30 15:27:455 Often Untapped Strategies of Early Adopter Marketing
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Tara Coomans2022-09-01 13:37:242026-04-09 11:59:184 Ways to Screw Up a Media Interview
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Tara Coomans2022-08-26 14:04:102024-10-22 20:58:34Why Emotional Triggers Matter in Branding Strategy
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Tara Coomans2022-08-16 14:25:182024-10-22 20:57:496 Times When Your Company Is Ready For a PR Agency or Marketing Firm
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Tara Coomans2022-08-12 09:43:292024-10-22 21:06:49Why Cannabis Brand Trust Matters More Than Ever
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Tara Coomans2022-08-08 10:59:302024-10-22 21:06:53Consumer Mindsets According to Google for Fall 2022
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Tara Coomans2022-06-23 09:43:482024-10-22 21:12:55There are 500 Ways to Screw Up PR – Here’s 3
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Tara Coomans2022-06-15 08:41:102024-10-22 21:16:544 Defining Characteristics of a Modern PR Agency
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Tara Coomans2022-05-02 06:39:012026-07-30 09:16:55Insiders: How to Reduce Your Agency Budget
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Tara Coomans2022-03-03 06:51:402025-10-02 16:03:115 Times B2B PR is Worth It
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Tara Coomans2022-02-09 16:25:362024-10-22 22:03:143 Traits Companies on the Rise All Share
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Tara Coomans2022-01-19 18:47:382024-10-22 22:11:46Using Cannabis PR to Accelerate Cannabis Business Goals & Media Coverage
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Tara Coomans2022-01-03 14:50:172024-10-22 22:11:42Google’s Latest Product Review Update Means for Consumer Products PR
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Tara Coomans2021-11-08 11:31:442024-10-22 22:32:223 Tips for Cannabis Brands to Make News in 2022
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Tara Coomans2021-10-18 10:06:282024-10-22 22:32:173 Storytelling Trends for Businesses in 2022
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Tara Coomans2021-10-05 11:26:032024-10-22 22:39:22The Importance of Journalist Relationships in Cannabis PR
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Tara Coomans2021-08-19 08:33:272024-10-22 22:46:303 Massive Cultural Trends for Emerging Brands
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Tara Coomans2021-08-04 02:00:202024-10-22 22:46:275 Pre-Announcement Reputation Management and Public Relations Tips
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Tara Coomans2021-07-20 16:34:112024-10-22 22:46:255 Tips for Creating Social Impact Movements That Matter
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Tara Coomans2021-05-18 06:36:362024-10-22 23:02:124 Reasons Why PR Boosts Marketing Results
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Tara Coomans2021-05-09 14:10:402024-10-22 23:02:155 GenZ Insights CMOs Need to Know
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Tara Coomans2021-05-06 17:08:342024-11-12 17:23:58What Google’s Latest Reviews Update Means for Consumer Products Digital PR
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Tara Coomans2021-04-09 20:01:282024-11-15 08:47:53Post-Pandemic Consumer Shifts for Emerging Industries
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Tara Coomans2021-01-29 00:51:232024-10-23 01:41:16PR Insights from the Eaze Cannabis Report
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Tara Coomans2020-12-04 00:46:472024-10-23 01:51:395 PR Trends CMOs Need to Watch in 2022
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Avaans PR2020-04-29 19:34:232026-06-19 17:05:18Social Ads During COVID Case Studies
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Tara Coomans2020-03-04 21:21:422024-11-15 08:56:35Successful Influencer Campaigns in 5 Steps
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Tara Coomans2020-01-08 23:47:362024-10-23 02:12:27Capitalizing on the Trend of Celebrity Cannabis CEOs
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Tara Coomans2019-12-23 19:23:432024-10-23 02:12:255 Tips To Secure Executive Speaking Engagements
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Tara Coomans2019-11-13 16:10:042024-12-04 10:05:10Why Do PR: Should You Hire In-House or Agency for Marketing and PR?
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Tara Coomans2019-05-23 12:56:532024-11-15 08:58:24The Best Kept Secret in Journalist Relations
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Tara Coomans2019-01-23 20:43:322024-10-24 03:01:13Is A Press Release Worth It?
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Avaans PR2018-11-13 17:43:262024-11-15 08:55:02Travel Loyalty in the Social Media
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Avaans PR2018-04-10 14:55:392024-10-24 03:01:09Brand Trust: Why Disappointing Social Metrics May Be A Good Thing
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Tara Coomans2018-02-28 14:40:412024-10-24 03:09:32Social Advertising for Travel, Tourism, and Lifestyle Brands
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Tara Coomans2017-10-31 18:05:432026-03-09 15:42:433 Compelling Components of Corporate Storytelling
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Tara Coomans2017-06-06 01:19:282024-10-24 03:09:275 Emotions For Your Marketing & When To Use Them
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Tara Coomans2015-09-17 13:46:502026-04-10 17:54:49The Secret To Captivating Content Strategy
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