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cannabis brands

The stats are in: cannabis is the next “big” economy. Cannabis sales topped $6.7B in 2016 and by 2020, California’s cannabis market alone will top that number. Not too long ago, “marketing” to cannabis users was an easy proposition, there were a handful of publications and communities around which dedicated cannabis users gathered, they all […]

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PR for Purpose Driven Companies - Tara Coomans

Tara Coomans, cannabis PR expert, is celebrating another industry accomplishment. The NCIA, the nation’s leading cannabis industry association, has for the second year in a row, named Avaans Media’s very own Tara Coomans to the Marketing and Advertising Committee (MAC). Coomans will serve with an esteemed and select group of 21 other cannabis industry professionals […]