Tag Archive for: cpg recall

SPECIAL REPORT: SURVIVING A CANNABIS RECALL


Not only is cannabis an emerging industry, but it has a distinct set of regulations that often vary by state. Cannabis recalls are not like any other CPG recalls. They are a crisis unique to the cannabis industry.

Our report is specific to the cannabis industry, based on our experiences working with cannabis recalls. We outline steps you can take before, during, and after a cannabis recall to limit and contain brand damage from the crisis. There are so many moving parts to cannabis recall that you can’t prepare for in advance, but communications is a process you can prepare for before it ever happens.

Don’t wait for this to happen to your cannabis brand. Prepare in advance for a recall and feel more in control when it happens.