Congratulations to our CEO, Tara Coomans! Tara has been chosen to speak at the Public Relations Society Western Region Conference. The annual conference, this year held in Honolulu, in April 2022 attracts thousands of PR professionals, communicators and PR leaders throughout the western United States. Coomans presentation, Guiding Your Client Through Purpose, is a timely […]
Are Press Releases Effective for Your PR?
Earned Media, Press Releases, ThoughtsThat’s a question that many business owners and CMOs are asking themselves in today’s digital age. The answer, unfortunately, is not a simple one. Before we talk about press releases, let’s take a step back and look at some basic PR knowledge and when and where press releases do work. Pros and Cons of Press […]