PR for Purpose Driven Companies - Tara Coomans

Avaans CEO Tara Coomans Named to NCIA Committee

Tara Coomans, cannabis PR expert, is celebrating another industry accomplishment. The NCIA, the nation’s leading cannabis industry association, has for the second year in a row, named Avaans Media’s very own Tara Coomans to the Marketing and Advertising Committee (MAC).

Coomans will serve with an esteemed and select group of 21 other cannabis industry professionals to advance the cannabis industry’s marketing, advertising, and PR initiatives.

From advertising creatives to communication leaders, and branding experts, the MAC committee members are some of the cannabis industry’s best-connected and most respected professionals. While Coomans is based in Los Angeles, MAC Committee members are distributed throughout the United States.

“Since starting in the cannabis industry in 2015, it’s always been important to me to normalize cannabis and positively contribute to the industry’s growth and brand respectability for consumers, investors, and journalists,” said Coomans.

“The NCIA is leading normalization and respectability in Washington, D.C. and around the country – it’s an honor to be associated with such an influential organization and respected group of cannabis industry experts,” she continued.

Congratulations to our CEO, Tara Coomans, on this revered appointment.