Entries by Tara Coomans

6 Twitter Do’s for Business

Today we’re keeping it simple with some tactical suggestions on using Twitter for business. It isn’t that this list is complete or even that it ever will be. I’ve just noticed that lots of businesses (large and small) aren’t implementing these easy tactics into the  Twitter social media presence. Without further adieu… 6 Easy Twitter […]

Klout – What’s it all About?

Over the last year most of the social mediari have been obsessed with finding influencers for their clients (you). Several services have popped up to help companies cut through the millions of casual social media users and find those who supposedly have influence over others by way of their online authority. The most popular of […]

What’s your social currency?

Photo credit: BaronBrian 97 Million  people use Twitter. 640 Million on Facebook. 48.2 Million users on YouTube. Ever ask yourself why they are there? Hold on. Before you answer – let me give you a hint: its a trick question.  Stop thinking like a marketer/business owner/blogger- extraordinare for a moment, and pause. Here’s the answer. […]

Social Media Complainers – your new BFF’s

Photo credit: tedmurphy The number one concern small and medium businesses have about social media: “what if people complain about my company/product/brand on my “Facebook/Twitter/blog.” I’ve always advised my clients that its better to have people complain in an open forum where it can be addressed. Because – he’s the truth: for every person who […]