Tara Coomans Insights

About Tara Coomans

CEO & Founder of Avaans Media, a PR firm specializing in emerging industries and hyper-growth companies, founded originally in Honolulu, Hawaii in 2008 and now located in Los Angeles, California.

Entries by Tara Coomans

cmo, founder, Reputation Management, Thought Leadership

Qualities of a Thought Leader

What comes to mind when you think about the thought leaders you admire the most? Is it book tours, massive stages, TED Talks, keynote appearances, or even YouTube accounts and Instagram profiles? There is no shortage of distinct insights and perspectives in the modern digital world; yet, even if someone expresses their beliefs online eloquently […]

by Tara Coomans

Cannabis Gift Guide, Cannabis Products, CBD, Hemp Products

HempLucid: Functional Mushroom Gummies

by Tara Coomans

Cannabis Beverages, Cannabis Gift Guide, Cannabis Products, Hemp Products

Plift Hemp Infused Beverage

by Tara Coomans

Consumer Products, Consumer Tech, DTC, Hiring A PR Firm, Lifestyle, Thoughts

What Does a Consumer PR Agency Do?

With the abundance of information available online, consumers are more informed, and a single mistake can lead to a public relations disaster. Thus, to maintain a positive reputation, investing in a public relations agency may be helpful. These agencies can help manage the company’s image and prevent potential PR issues. So, if you’re considering hiring […]

by Tara Coomans

Consumer Products, Consumer Tech, Digital PR, DTC, PR Branding, PR Insights, Public Relations Services, Reports, Resources

About Tara Coomans

Entries by Tara Coomans

Qualities of a Thought Leader

HempLucid: Functional Mushroom Gummies

Plift Hemp Infused Beverage

What Does a Consumer PR Agency Do?

PR Strategies for Consumer Brands During Times of Volatility

Cannabis Recall Crisis Plan: Special Report

Expertise in Bespoke PR

Targeted Services

About Avaans Media

Insights and Resources