Photo credit: tedmurphy The number one concern small and medium businesses have about social media: “what if people complain about my company/product/brand on my “Facebook/Twitter/blog.” I’ve always advised my clients that its better to have people complain in an open forum where it can be addressed. Because – he’s the truth: for every person who […]
(Picture Credit : Maria Reyes-McDavis) So you want to start a blog? Or someone said you should so your considering it. Blogs for business are an outstanding tool for business, they can build community, be the backbone of your social media program, and drive traffic to your website, just for starters. But where do you […]
We’re no-nonsense, straight forward, big picture people over here. We won’t try to throw up fireworks to distract you, but we may dazzle you anyway. We are communications professionals with a passion for social media. We believe in transparency and authenticity. We treasure your ideas and your brand. We solve your social media conundrums. We […]
You’ve probably heard the phrase “The best way to accomplish a large goal is to break down into small manageable tasks.” The idea holds water, or soda or a Belvedere vodka if your like me. Essentially its an idea “catch phrase” born from the Kaizen approach. Maybe you are familiar with the Kaizen method to […]
Its hard to keep up with all the books coming out about social media for business. There are so many layers to this topic that entire (worthy) books have been written on social media philosophy, content creation or audience engagement. With all the dynamics elements to creating a successful social media presence, its sometimes hard […]
There’s a lot of content being written today about content. From Content Rules to my current read WikiBrands (affiliate links) to the literally hundreds of blogs I read in a week: we live content. Why? We living in a world where generating content means we have something to share. Something which illustrates who we are, […]
