Entries by Tara Coomans

The number 1 rule of social media

I’ve been doing a lot of thinking about a conversation I had last week over Twitter. After posting 6 things businesses should be doing on Twitter, I got this tweet: I couldn’t stop thinking about that conversation. Through the weekend it survived multiple bloody mary’s, several naps and a multitude of other not so worthy […]

What should you outsource in social media?

Last week, I moderated a panel at the Hawaii Social Media Summit (#SMSHI) of Hawaii’s social media business users about their outsourcing – what they do and don’t outsource and what their best practices are.  It was an interesting conversation and their experiences are largely reflective of a Facebook Poll I recently initiated. The conversation […]