Cannabis Marketing Stats Answer: How Much Should You Spend on Cannabis Marketing?
Cannabis, Native Content, Paid Media, product launch, Social Media AdvertisingCannabis Marketing Stats that Help You With Your Cannabis Marketing Budget
You can see the Turning Cannabis Event Marketing into Public Relations Opportunities changing daily and yet we haven't even reached anywhere close to a zenith in cannabis…
What IS Digital Marketing Strategy?
PR Branding, Social Media, Social Media Advertising, ThoughtsWhy do you need a digital strategy and what is it?
Since digital and social media are so accessible, it's easy to think the results are just as accessible.
But the truth is, simply BEING on social media isn't a strategy any more (if it ever…
Case Study and Lessons Learned: Increasing Foot Traffic for Retail Using Social Media and Event Marketing
PR Branding, product launch, Public Relations Services, Social Media, Social Media Advertising, ThoughtsCase Study #4: Neighborhood Shopping Center
Background:
This client came to me with a desire to raise awareness of their shopping center and the variety of stores and shops within the shopping center. Â The shopping center itself is in a…
Social Media Marketing or Advertising? What’s Better For Your Budget?
Owned Media, Paid Media, Social Media, Social Media AdvertisingBet your starting to think about next year's social media marketing plan. And as importantly, where will social media marketing fall into the mix? Will there be more? Less? The latest Advertising Trust report from Neilsen may offer some insights…