Tara Coomans Selected to Speak at PRSA Western Regional Conference
Announcements, Avaans News, CMO, founder, Purpose DrivenCongratulations to our CEO, Tara Coomans!
As a public relations expert, Tara has been chosen to speak at the Public Relations Society Western Region Conference. The annual conference, this year held in Honolulu, in April 2022 attracts thousands…
How To Choose The Best Cannabis PR Firm For You
Cannabis, CMO, Digital PR, founder, Hiring A PR Firm, PR Branding, Public Relations ServicesWhat is a top cannabis firm anyway? How important is it that someone else thinks a PR agency is great? What YOU need to know is if a leading cannabis firm is right for YOU. If you are leading a cannabis business or are trying to grow and develop…
3 Cannabis Branding Tips for Businesses Preparing for Adult-Use
Cannabis, CMO, Emerging Industries, founderCannabis Branding Is About To Become Extremely Important To Cannabis CMOs and Founders
Adult-use marijuana is on the ballot and in the minds of thousands of people in the United States this fall. Adult-use, especially in California, because…
11 Twitter Accounts Every Cannabis CEO Should Follow
Cannabis, founder, Social MediaCannabis CEOs have challenging jobs. You're in the fast-moving cannabis business, so you're also in the business of understanding trends and our industry. For that reason, we put together a shortlist of our favorite cannabis Twitter accounts,…
Capitalizing on the Trend of Celebrity Cannabis CEOs
Cannabis, Emerging Industries, founder, Media Relations, PR Insights, Public Relations Services, Thought LeadershipSo you want to make your CEO the star? It's a growing trend and there's still room for your celebrity cannabis CEO.
The cannabis industry is ready for you, and you can take some tips from outside the cannabis industry to capitalize on the opportunity. From…
5 Money Saving Marketing and Branding Tips for Startups
Emerging Industries, founder, Hyper-growth brands, product launch, Public Relations ServicesOK. I'll admit it. I watch Silicon Valley on HBO.
I hate admitting it because, of course, it's both a characterization and just a little too close for comfort to the startup experience.
Last night's episode had me laughing and crying.
Let…