3 Must Have Personal Branding Tips for Creatives
Media Relations, Owned Media, PR Branding, PR Insights, Reputation Management
Because there is nothing more fearless than creating something and pushing it out to the world; everything you produce says something about you, this is an article about creating an authentic personal brand for creatives that resonates.
This…
5 Untapped Strategies of Early Adopter Marketing
Audience, CMO, Hyper-growth brands, PR Branding, product launch, TechnologyAh, the early adopter. They're the people who grab on to things first, they start trends and they are influencers in their respective communities.
Whether you're a startup, a movement or a personality, you need these early adopters. Marketing…
Case Study and Lessons Learned: Increasing Foot Traffic for Retail Using Social Media and Event Marketing
PR Branding, product launch, Public Relations Services, Social Media, Social Media Advertising, ThoughtsCase Study #4: Neighborhood Shopping Center
Background:
This client came to me with a desire to raise awareness of their shopping center and the variety of stores and shops within the shopping center. Â The shopping center itself is in a…
Social Media Branding: Stand By Your Brand
PR Branding, Social Media, ThoughtsWhen To Stand Up for Your Brand in Social Media
This week, with the Dave and Busters "Juan" tweet yet another social media gaffe made its what into the collective conversation.
It sparked furious cries of racism.
It sparked snickers.
It…
The Dave and Busters Tweet Lesson: Stand By Your Brand
Consumer Products PR, Global Brands, Lifestyle, PR Branding, Public Relations Services, Social Media, ThoughtsThis week, with the Dave and Busters "Juan" tweet yet another social media gaffe made it's what into the collective conversation. It sparked furious cries of racism. It sparked snickers. It sparked the "holier than thou" media to earn mega points…
Stand By Your Brand
Consumer Products PR, PR Branding, Social Media, Thoughts
The Dave and Busters Tweet Lesson: Stand By Your Brand
This week, with the Dave and Busters “Juan” tweet yet another social media gaffe made it’s what into the collective conversation. It sparked furious cries of racism. It…