Emerging Industries

Michele Ringelberg of ThrivePop Cannabis Business Digital PR expert

Michele Ringelberg of ThrivePop – Cannabis Business Digital Marketing Expert

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Meet Michele Ringelberg, CEO of ThrivePop, a digital marketing firm specializing in cannabis. Fast-growing and ambitious brands in cannabis industry work with Michelle and her team to create digital marketing strategies and digital marketing…
an emerging market ceo thinking about PR

Do Emerging Markets Have Special PR Needs?

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There is a range of emerging industries in the global marketplace, from AI,  psychedelics, drones and UAVs to cryptocurrency and cleantech. Many people discuss how a new concept, technology, or product can affect everyday life. Although there’s…
tech consumer

The Most Notable Consumer Tech PR Trends for 2022

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The consumer tech PR trends to watch for 2022 are exciting and combine other macro trends impacting emerging brands' PR this year. This year, for the first time in two years, consumer tech companies gathered to show off their latest innovations…
cannabis cmo in a cannabis crisis

Cannabis Crisis – How Communication is Different

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Creating appropriate crisis communications strategies is necessary for any business, but this is especially true for a cannabis crisis. Whether it's a recall, or a significant event hits the industry, cannabis companies must change how they…
top cannabis firm

4 Features All Top Cannabis PR Firms Should Have

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The best cannabis PR agency can make a world of difference in marketing your business and boosting sales. But how do you know who is the best cannabis PR agency for you?  While there are plenty of good cannabis PR agencies out there, it's…