Hiring A PR Firm

healthtech pr needs emerging industry experts

Why HealthTech PR Needs Emerging Industry Experts

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All emerging industries face two distinct communication challenges which is why healthtech PR needs emerging industry experts. The first crucial hurdle is creating trust with the stakeholders. Whether your primary audience is consumers or venture…
Healthtech PR professional with pink ribbon symbol

What is Healthtech PR?

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The emerging healthtech industry has increased in recent years due to several factors, including an aging population, increasing demand for personalized care, and the rising cost of healthcare facilities. However, the increasing competition…
make your CFO happy by saving money on your agency budget

5 Ways to Save on Your Agency Budget

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When the economy is unpredictable, it's challenging to plan. Yet, plan you must. Even when you love your PR and marketing agency, during these times, it's tempting to cut marketing and PR budgets. I know both sides of this fence. I've been an…
what to look for in a PR firm before you hire them

6 Questions to Ask and What To Look For Before Hiring A PR Firm

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What Should You Really Be Look For In A PR Firm? Whenever I talk to someone hiring a PR firm, I really have empathy. We know, hiring a PR firm can be daunting. With increasing frequency, we're hearing stories from clients who have experienced…
3 tips for hiring a cannabis pr firm

3 Tips for Hiring a Cannabis PR Firm

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The cannabis industry is growing at a rapid rate, and cannabis-related products are being introduced to the market daily. As a result, cannabis PR firms have become increasingly popular for cannabis businesses looking to establish themselves…
CPG PR agency goals

3 PR Goals for CPG Brands You Can’t Ignore

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CPG brands have seen a lot of success in recent years, and PR is a big part of that. But it's important for CPG brands to set goals with their PR agencies.  Brands looking for CPG PR agencies may not know where to start or have had an unpleasant…