Questions to Ask Top Cannabis PR Firms
Cannabis, Emerging Industries, Hiring A PR Firm, Hyper-growth brands, Public Relations Services, Specialties, ThoughtsYou may be at the beginning of your search, or you may have narrowed down your choices, but wherever you are in your cannabis PR firm search, you should know that the top cannabis PR firms should all have these skills. Notice these skills may…
Why Is Consumer PR Important?
Consumer PR, Consumer Products PR, Consumer Tech PR, DTC, Hiring A PR Firm, Hyper-growth brands, product launch, ThoughtsWhether for CPG or consumer tech, a solid consumer PR strategy allows your business to enjoy a larger audience and increased exposure. Read on to learn more about consumer PR, what consumer PR professionals do, and why consumer PR is important…
What Does a Consumer PR Agency Do?
Consumer PR, Consumer Products PR, Consumer Tech PR, DTC, Hiring A PR Firm, Lifestyle, product launch, ThoughtsWith the abundance of information available online, consumers are more informed, and a single mistake can lead to a public relations disaster. Thus, to maintain a positive reputation, investing in a public relations agency may be helpful. These…
PR Success: 3 Tips
Corporate Communications, Hiring A PR Firm, Media Relations, PR Insights, PR Outcomes, product launch, Public Relations Services, Reputation ManagementPlan for public relations success with these critical 3 tips
A little advance planning can make all the difference between public relations success and public relations frustration. Public relations is increasingly important for companies…
The Most Important Types of PR for Ambitious Companies
Emerging Industries, founder, Hiring A PR Firm, Hyper-growth brands, PR Insights, PR Outcomes, product launchWhat types of PR do you need, and when do you need then? The type of PR you choose, mostly has to do with your larger strategic initiatives and your desired PR outcomes. When hiring a top PR firm, prioritizing initiatives and timelines is usually…
Why Brand Values Matter to Consumers, Now More Than Ever
B-Corp, CMO, Consumer Products PR, Hiring A PR Firm, PR Branding, PR Insights, Public Relations Services, Purpose Driven, Social ImpactWhy Brand Values Matter to Consumers, Now More Than Ever
The proof is in the numbers
It's more and more competitive to capture consumer attention, that's why brand values matter to consumers more than ever. It’s getting harder and harder…