Hiring A PR Firm

best cannabis pr firm

How To Choose The Best Cannabis PR Firm For You

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What is a top cannabis firm anyway? How important is it that someone else thinks a PR agency is great? What YOU need to know is if a leading cannabis firm is right for YOU. If you are leading a cannabis business or are trying to grow and develop…
What is a hyper-growth company

What Is A Hypergrowth Company?

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If there’s a single buzzword that describes what every entrepreneur and investor is chasing right now, it’s “hyper-growth.” Hypergrowth refers to the exponential expansion that certain businesses experience as they quickly go from non-entity…
cannabis journalist

The Importance of Journalist Relationships in Cannabis PR

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How important are journalist relationships to cannabis PR? That depends on your strategic objectives and how you're incorporating cannabis pr into your cannabis marketing. Cannabis is still an emerging industry, and while it has changed dramatically…
PR tips for Reputation Management

5 Pre-Announcement Reputation Management and Public Relations Tips

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5 Pre-Announcement PR Tips for Reputation Management   If you're ready for a product launch, a funding round, or an executive announcement, now is a good time to look at how other people will see your company when they do more research.   Brush…
PR for DTC Brands

PR for DTC Brands

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PR for Direct-To-Consumer (DTC) Brands [Reading Time: 5 minutes] Direct-to-consumer (DTC) brands are increasingly growing in popularity. While the industry itself is hardly an emerging industry, many DTC products represent a disruption in…
using PR and social media for brand awareness

Using Earned Media, Social Media, and PR to Maximize Brand Awareness

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PR and Social Media for Maximum Brand Awareness Nothing beats when PR and social media for brand awareness. Used together strategically, they give your brand a competitive edge. With more avenues available to companies to reach their audiences,…