Content Marketing

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Unveiled: Paid Placements in Public Relations

Consumer PR, Consumer Products PR, Consumer Tech PR, Content Marketing, Corporate Communications, Digital PR, Earned Media, Native Content, Paid Media, PR Branding, PR Insights, Public Relations Services

As a respected and experienced PR agency, a question we get all the time is, "Can you guarantee coverage?" The answer to this question gets cloudier and cloudier as the media world evolves. First, let me explain that earned media, the most valuable…

What does ChatGPT mean for owned content?

What Does AI Mean for Owned Content?

CMO, Content Marketing, Digital PR, Emerging Industries, founder, Native Content, PR Insights, Public Relations Services, Thought Leadership

We're living in a post-ChatGPT world. One place where we're seeing a lot of discussion is around content. So what does AI mean for content marketing and content creators? The discussions I'm having with colleagues and clients are two-fold. First,…

A woman wondering What questions to ask a potential PR agency matter most?

Does Google Hate Generated ChatGPT Content?

Artificial Intelligence, Content Marketing, Emerging Industries, SEO, Thoughts

We find ourselves amid a monumental transformation, a groundbreaking era in which Artificial Intelligence (AI) is reshaping content creation. What initially started as a subtle tremor has now surged onto our digital horizons, offering boundless…

Today’s PR Trends: Emerging Techniques & Tactics for 2024

B2B-PR, Consumer PR, Content Marketing, Emerging Industries, Hiring A PR Firm, IPO, M&A Outcomes, PR Insights, PR Outcomes, product launch, Recruiting Outcomes, Revenue Outcomes, Social Impact, Trust

What's happening in PR that you need to know about today? PR is a dynamic and powerful tool that can be leveraged for almost any audience, whether they be buyers, investors, or consumers; every one of them is influenced by the media. It's important…

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The Role of PR for Consumer Products

Consumer PR, Consumer Products PR, Content Marketing, Crisis Management, Earned Media, Hiring A PR Firm, Media Relations, Paid Media, PR Branding, product launch, Public Relations Services, Social Media, Social Media Advertising, Thoughts

The landscape of consumer marketing and PR is perpetually shifting, with the direct-to-consumer (DTC) models marking one of the most significant trends in recent years. This model, particularly within the consumer packaged goods (CPG) sector,…

Questions to Ask a Potential PR Agency

Content Marketing, Earned Media, Hiring A PR Firm, PR Branding, product launch, Public Relations Services, Thoughts

Are you in the crucial stages of finding a PR firm near me that aligns perfectly with your business goals? Navigating the realm of public relations is no simple feat, especially when you're on the brink of handing over your brand's precious…

Content Marketing

Unveiled: Paid Placements in Public Relations

What Does AI Mean for Owned Content?

Does Google Hate Generated ChatGPT Content?

Today’s PR Trends: Emerging Techniques & Tactics for 2024

The Role of PR for Consumer Products

Questions to Ask a Potential PR Agency

Expertise in Bespoke PR

Targeted PR Services

PR Reports and Insights

About Avaans Media

PR Resources

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