Post-Pandemic Consumer Shifts for Emerging Industries
Lifestyle, PR Insights, Public Relations ServicesIt's no secret consumer behaviors experienced a major shift during the pandemic. Marketers and communicators have been watching closely to see how these changes would affect the post-pandemic world. For Team Avaans, we have our eyes on…
Social Ads During COVID Case Studies
B2B-PR, Consumer Products PR, Crisis Management, Lifestyle, Paid Media, PR Insights, Reputation Management, Social Media, Social Media Advertising, Technology, ThoughtsMaintaining A Global Brand in Social Media
Global Brands, Lifestyle, Owned Media, PR Insights, Public Relations Services, Reputation Management, Social Media, Thoughts, Travel and TourismSocial Advertising for Travel, Tourism, and Lifestyle Brands
Lifestyle, PR Insights, Specialties, Travel and TourismSocial advertising is here to stay, but with all the options available many brands don’t feel comfortable with the many options, formats, and platforms available. For travel, tourism and lifestyle brands, social advertising is the pre-eminent…
5 Emotions For Your Marketing & When To Use Them
Cannabis, Lifestyle, Owned Media, Paid Media, PR Branding, PR Insights, Social Media, Thoughts, Travel and Tourism, TrustImagine your advertising and marketing becoming 2X more effective overnight. Using emotions in marketing and branding is the key to more effective campaigns
According to Roger Dooley, emotional ads work TWICE as well as rational ads. So it's…
The Dave and Busters Tweet Lesson: Stand By Your Brand
Consumer Products PR, Global Brands, Lifestyle, PR Branding, Public Relations Services, Social Media, ThoughtsThis week, with the Dave and Busters "Juan" tweet yet another social media gaffe made it's what into the collective conversation. It sparked furious cries of racism. It sparked snickers. It sparked the "holier than thou" media to earn mega points…