What Consumer Brands Should Know About ChatGPT and SEO
Consumer Products PR, Content Marketing, Digital PR, Hiring A PR Firm, Public Relations Services, SEO, Technology, ThoughtsWhat Consumer Brands Should Know About ChatGPT and SEO
Establishing a solid online presence has become a critical goal for consumer brands in today's dynamic and linked digital ecosystem. The virtual world is no longer an afterthought;…
What is Sponsored Content vs Branded Content?
Consumer Products PR, Content Marketing, product launch, Public Relations ServicesThere are so many ways consumer brands can effectively reach audiences today. Brands have a dizzying array of choices; it's easy to lose track of the difference between paid content, what is sponsored content vs branded content and how does…
Combine PR and Social Together for CPG Brand Success
Consumer Products PR, Digital PR, Hiring A PR Firm, Media Relations, Owned Media, product launch, Public Relations Services, Social Media, ThoughtsCombine PR and Social Together for CPG Brand Success
There’s good news and bad news for any brand trying to break into the consumer packaged goods (CPG) industry. First, the good news: The value of the CPG market in the United States alone…
Consumer Brands Experts: Prepare for the Holiday Season Now
Consumer Products PR, Consumer Tech PR, DTC, product launch, Public Relations ServicesA couple of times a year, I reach out to my network of consumer brand experts and agency owners to ask them what they're telling their clients right now. As consumer brands prepare for the holiday shopping season, my SEO, PR, Content, and…
How People Discover New Brands?
Consumer Products PR, Consumer Tech PR, DTC, Hiring A PR Firm, PR Outcomes, product launch, Public Relations ServicesYou have a new product to launch. How can you ensure consumers find it when they're shopping? Marketing experts say the average person sees between 4,000 and 10,000 ads in a single day; everyone of them claiming to be perfectly targeted to your…
What is Consumer PR?
Consumer PR, Consumer Products PR, Consumer Tech PR, Hiring A PR Firm, Lifestyle, product launch, ThoughtsConsumer PR is the reputation and awareness building brands do to improve their image to the public. From purpose-driven PR to product launches and experiential PR, consumer PR gives consumers an additional positive touchpoint that builds trust,…