Specialties

female tech CEO with glasses lifting her hands to show why b2b tech PR is essential

3 Reasons B2B Tech PR is Essential

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The digital era has witnessed the burgeoning of technology companies that operate within the B2B realm. Their aim? To provide solutions that make business processes more efficient, streamlined, and profitable. In such a competitive ecosystem,…
woman asking herself "do I need a PR agency?"

Do I Need a PR Agency?

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You might be wondering "do I need a PR agency?".  Have you ever wondered how certain companies stay in the limelight or handle crises so smoothly? The answer often lies with a PR agency, with PR experts at the helm. In a world where brand image…
Today's PR Trends

Today’s PR Trends: Emerging Techniques & Tactics for 2024

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What's happening in PR that you need to know about today? PR is a dynamic and powerful tool that can be leveraged for almost any audience, whether they be buyers, investors, or consumers; every one of them is influenced by the media. It's important…
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AI Public Relations: Revolutionary Strategies for an Emerging Industry

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cpg product launch PR

3 Great Ways to Use PR for CPG Product Launch

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CPG product launch PR is integral to winning CPG campaigns. A consumer product launch is an essential event for any company–and even more so for consumer packaged goods (CPG) companies. Successful product launches can increase market share,…
PR for AI companies agency executive

What to Expect from PR Agencies with AI Experience

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In an age where artificial intelligence (AI) is reshaping even emerging industries, PR agencies with AI experience are becoming pivotal in steering businesses toward success. But what exactly does this entail, and why is it crucial for companies,…